Sharetribe alternatives: marketplace software compared

Choosing marketplace software is a choice for several years: it decides what your sellers can do, what you pay as activity grows, and how fast you can move. Sharetribe is one of the most cited names in the category, and people looking for Sharetribe alternatives come across very different routes: a WordPress site with a multi-vendor plugin, no-code tools, AI app builders, and Marketplace Factory, which creates the complete marketplace for your trade from a single sentence. This comparison puts them side by side, with dated prices, so you can launch with confidence.

How we compared

• Date and sources. All pricing pages were read on 27 September 2026, then again on 10 October 2026. We did not open any paid account: the features cited are those vendors describe publicly.
• Prices. Excluding VAT or sales tax unless stated. We always say whether a price is billed monthly or yearly.
• Criteria. What is included to go live (payments between buyers and sellers, back office, emails, hosting and updates), the entry price, the time it takes to go live, and the trial.
• Fairness rule. Among the conditions EU law sets for comparative advertising: objectively comparing features that are “material, relevant, verifiable and representative” (Directive 2006/114/EC, Article 4). That is the rule we hold ourselves to here.

The table

What the price includes

The entry price says little about what you will spend to have a marketplace that runs. Two questions matter more: what is already built, and who maintains it.

With Marketplace Factory, the subscription covers the finished product: six proposals from one sentence, the complete marketplace for your trade (public site, buyer account, seller space, back office), online payments from the Launch plan on your own Stripe account, reviews, messaging, search alerts, a “Report” button, legal pages, a sitemap and structured data, hosting in the European Union, daily backups and updates. The share applies only to sales paid online: while you sell little, you pay little, and nothing is due on requests or on what is settled offline. The rate falls with the plan: 2% on Launch, 1.5% on Pro, 1% on Dedicated, renegotiable for large volumes. Stripe’s own fees apply on top, as they do everywhere; the assumptions are detailed in the cost to build a marketplace.

With a licence or a general-purpose tool, the price covers a tool, and the marketplace is yours to build: theme, plugins, hosting, security, seller accounts, flows, emails, payments. Count that time, or the contractor who does it, in the real cost.

What the tables do not say

• Language. Check the language of the interface and of support. The Marketplace Factory studio and website speak 21 languages.
• Data. Ask where it is hosted and how to get it back. Ours is hosted in the European Union, and export is included on every plan.
• The payment account. Check that the platform’s Stripe account is in your name: it is the one that holds your sellers. At Marketplace Factory, it is yours from day one.

Sharetribe

For whom: founders who want to configure a generic marketplace template themselves.

What it offers. Its feature list covers bookings by the hour, day or night, sales with stock, simple inquiries, two-sided reviews, an operator console and Stripe payments; anything beyond the template means a developer working in its code.

What to check. Prices are in dollars, and the grid has changed recently: on 10 October 2026, the page showed Build, at $39 a month, to build and test without going live, and Live, at $199 a month billed yearly or $259 billed monthly, with usage beyond the included allowance billed separately. On 27 September, it still listed three other plans: check the page on the day you choose. The template is generic: the fields, the vocabulary and the flow of your trade are yours to configure.

WordPress and Dokan

For whom: founders comfortable with WordPress, or who already have a site to convert.

What it offers. Dokan, a multi-vendor plugin for WordPress, has a free core, then yearly licences from $149 for one site; Professional, listed at $249 a year for three sites, adds split payments through Stripe Express and Mangopay. Discounts change often: check the price on the day you buy.

What to check. Hosting, the theme, performance, security and plugin compatibility are down to you, or to your contractor. Every update of WordPress, the theme or a plugin is a moment to test.

Bubble and Lovable

For whom: founders who want to build their app themselves, screen by screen.

What they offer. Bubble lets you build for free and go live from the Starter plan, at $59 a month billed yearly for web and mobile. Lovable writes an app from your prompts and is paid in credits, with a free plan to try.

What to check. The marketplace is yours to build: seller accounts, access rules, moderation, back office, emails. Split payments above all: Lovable’s payments documentation describes a single active provider per project, Paddle or Stripe, for one merchant. We detail these limits in no-code marketplace builders and AI.

Enterprise suites

Large B2B companies with a catalogue and an IT system turn to enterprise marketplace suites, sold through demos, with projects counted in months. They are built for corporate programmes, not for launching your idea this month.

Which route for which project

• You want a complete marketplace for your trade, taking payments from day one, without code: Marketplace Factory. Launch to test your market, Pro for your brand and your own domain.
• You want to test a local idea this month, without taking payments online yet: Marketplace Factory Launch in request mode; our share only applies to sales paid online.
• You need a feature your trade does not have yet: at Marketplace Factory, it is developed for customers committed for a year (Pro paid yearly, Dedicated), then can be offered to your whole trade.
• You have your own developer and want to write the code: a licence or a code-first tool, with the hosting and maintenance that come with it.

Before signing, run two calculations. First, the twelve-month cost at your expected volume, payment fees and building time included; we did it for three scenarios in the cost to build a marketplace. Second, the cost of leaving: what you can export, and who owns the domain and the payment account. To place this choice in the whole project, see our guide on how to build a marketplace, and browse finished marketplaces in our examples gallery.

Why founders choose Marketplace Factory

You no longer pick software to configure: you pick among six finished marketplaces for your trade, created in about a minute, and put the one that fits you online.

• Nothing to install, nothing to code. You edit a text, a photo or a colour with one gesture, or by asking the AI; you change design without losing your content.
• Everything included. Four spaces (public site, buyer account, seller space, back office), Stripe payments from the Launch plan on your own account, the Pilote back office and its statistics, more than a hundred emails already written, verified reviews, messaging, alerts and legal pages.
• Built for your trade. 19 trades in the catalogue, and your own trade read from your sentence: request, booking, rental, application or order, with the right fields. See what each family gets in our solutions by industry.
• Your data, your way out. Hosted in the European Union, backed up every day, exportable on every plan.
• A price that grows with you. €79 a month excluding VAT plus 2% of sales paid online on Launch, €199 plus 1.5% on Pro with your own domain. During the beta, you try everything without paying a thing: payments run in test mode. Details on the pricing page.

The hardest step is the first one. With Marketplace Factory, it takes one sentence.